The new integration with Leads360 ensures that mortgage companies using LeadPress for lead generation now have the ability to manage those leads with the industry’s best-of-breed lead management tool. Leads360’s lead management software guarantees that sales leads are received and distributed in real-time and empowers LeadPress users to increase their sales conversion rate and improve their mortgage marketing return-on-investment (ROI) and bottom line revenue.

“The importance of lead management in the mortgage sales process is extremely important to our clients’ close rates and bottom line, so integration of LeadPress client leads into Leads360 makes perfect sense” said LeadPress founder, Trace Richardson. “Integration with Leads360 is yet another win for LeadPress users as we continue our quest to team LeadPress up with the leading tools in the mortgage space.”

About LeadPress

LeadPress is the premier developer of mortgage lead generation and mortgage marketing websites for mortgage banks and brokers, large and small. LeadPress clients generate more exclusive mortgage leads and experience higher ROI from their online and offline mortgage marketing campaigns then companies that use traditional mortgage websites.

LeadPress achieves higher rates of lead conversion then average mortgage websites through the use optimized website layouts, carefully placed calls to action and high conversion applications. LeadPress websites are highly customizable, easy to use and come with the most advanced editing, search engine optimization, blogging and social media tools in the industry.

For more information or a quick demo, please call 888-622-4022 or visit www.leadpress.com.

About Leads360

Founded in 2004 and headquartered in Los Angeles, Calif., Leads360 develops hosted software solutions for managing sales leads.  Distinguished by its focus on solutions that address the unique needs of businesses who sell to consumers, Leads360 is recognized as a market and technology leader, managing more than 20 million leads for over 5,000 clients.  With a suite of solutions scaled for small to enterprise organizations, the company offers the industry’s most comprehensive and configurable lead management platform.

Leads360 enables companies to distribute, track, analyze, and convert sales leads using a customizable lead management workflow.  Professional services, including training and process consulting, are also offered to deliver a highly effective solution for converting sales leads.  Businesses look to Leads360 for solutions that allow them to maximize their investment in leads generated online and from traditional sources, and ultimately increase sales closure rates for greater revenue.  For more information, visit www.leads360.com.

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According to a 2009 consumer survey by Deloitte Consulting LLP, more than 70 percent of all mortgage shoppers start their search online, but only 30 percent of online loan applicants say their lender has a tool that provided customized product recommendations based on their specific needs.

The integration of LoanSifter mortgage pricing and rate tools into the LeadPress platform enables Leadpress clients to provide real time, transparent pricing to mortgage consumers. This can result in much higher website visitor to lead conversion rates for mortgage companies using LeadPress mortgage websites.

The partnership enables the following LoanSifter / eOriginations product functionality within the LeadPress mortgage website platform:

1. Automated Rate Tables – Fully customizable, live rates on a LeadPress web site based on automated pricing.
2. Consumer Pricing Portal – Live eligibility and pricing for your borrowers automated against your exact internal pricing, with accurate APR calculations and versatile fee quoting.
3. 1003 Application –  Open-ended customization of 1003 process will radically improve mortgage broker efficiency and time to close.
4. Credit Pull – Your website can automatically pull credit to ensure accurate eligibility and price quoting.
5. Initial Disclosure Delivery – Nail down compliance by automatically providing the borrower a Good Faith Estimate and delivery of initial disclosure docs, even collecting e-signatures.

“It’s clear that providing transparent pricing and live mortgage rate quotes to mortgage shoppers has clear value for mortgage companies and shoppers alike,” said LeadPress founder, Trace Richardson. “For this reason, we’re very proud to give LeadPress users access to loan pricing tools as powerful as those provided by LoanSifter. “

About LeadPress

LeadPress is the premier developer of mortgage lead generation and mortgage marketing websites for mortgage banks and brokers, large and small. LeadPress clients generate more exclusive mortgage leads and experience higher ROI from their online and offline mortgage marketing campaigns then companies that use traditional mortgage websites.

LeadPress achieves higher rates of lead conversion then average mortgage marketing websites through the use optimized website layouts, carefully placed calls to action and high conversion applications. LeadPress websites are highly customizable, easy to use and come with the most advanced editing, search engine optimization, blogging and social media tools in the industry.

For more information or a quick demo, please call 888-622-4022 or visit www.leadpress.com.

About LoanSifter, Inc.

LoanSifter is the industry’s most comprehensive comparison search for mortgage pricing and pre-approvals.  From over 120 correspondent and wholesale investors, loan originators populate their LoanSifter account with the investors they work with.   Scenario specific rate trigger alerts to monitor pipeline in real-time, fast and simple best-execution pricing, consumer-facing solutions, automatically priced flyers and marketing materials, custom email pricing campaigns for borrowers and referral sources.  100% customizable pricing.  LoanSifter is a fast, customizable web-based technology focused on the product decisioning and pricing needs of banks, credit unions and mortgage brokers. For more information, call 920.268.4770 or visit www.loansifter.com.

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