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LeadPress

Help! Join the LeadPress Facebook Page!

Posted by Trace Richardson on February 20th, 2010

We’ve neglected our Facebook page, but will be adding new content and updating on a regular basis from here on out. We’ve also implemented Facebook fan widgets throughout the site.
Get FREE Mortgage Lead Generation tips and updates by joining the LeadPress Facebook Page!
FB.init(“f1326f3c15759aa118e2183b039a0be3″);

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Mortgage Marketing

Understanding Mortgage Website Comment Spam

Comments Off
Posted by Trace Richardson on February 11th, 2010

Mortgage website spam. What is it? If you have a mortgage website or mortgage blog then chances are you are using a platform like WordPress (LeadPress uses WordPress), TypePad or similar. Spammers often target these and other mortgage blogging platforms that enable comments and pingbacks / trackbacks for the purpose of leaving bogus comments and [...]

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Mortgage Marketing

LeadPress + LoanSifter = Real Time Mortgage Rate Quotes

Posted by Trace Richardson on January 20th, 2010

LeadPress is proud to announce that we are now compatible with LoanSifter’s Consumer Portal 3.0, LoanSifter Rate Tables and Full 1003 Suite! Consumer Portal 3.0 enables you to create custom lead generation forms for your LeadPress mortgage website and give real time mortgage rate quotes based on your current bank pricing when a form is filled [...]

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Mortgage Marketing

Mortgage Marketing via Twitter?

Posted by Trace Richardson on August 26th, 2009

Below are some loose thoughts I posted at BrokerOutpost in a discussion about the role of twitter in mortgage marketing where I shared my findings about Twitter conversion.
Is anyone actually gaining clients from twitter? You bet, check out www.twitter.com/mortgagereports. Dan posts rate and market updates and people listen.
Why would somebody follow me? The same reason [...]

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Mortgage Marketing

MortgageCoach Mortgage Marketing Services

Posted by Trace Richardson on August 18th, 2009

MortgageCoach.com provides mortgage coaching, mortgage sales, rate watch and mortgage educational services. Members are given access to the Opportunity Optimizer sales presentation software, forums, a video community, leader blogs, weekly coaching, webinars and more.

The 6 Step Opportunity Optimizer Process
The Opportunity Optimizer takes basic borrower data and creates a series of charts and graphs as [...]

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LeadPress

LeadPress Mortgage Website Feature Tour

Posted by Trace Richardson on August 4th, 2009

What is LeadPress? LeadPress is Lead Generation Platform / Website that enables mortgage brokers and loan officers to generate exclusive mortgage leads online through high search engine rankings and converting more prospects from offline mortgage marketing campaigns.
Full Size Version:

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Mortgage Marketing

LoanToolbox Mortgage Marketing for Loan Officers

Posted by Trace Richardson on July 4th, 2009

LoanToolbox is a monthly subscription service that caters to mortgage brokers and mortgage bankers. LoanToolBox provides a wide spectrum of mortgage marketing tools and services. Included are mortgage marketing videos, tutorial & guides, strategies, database mining tools, mortgage forums, mortgage newsletters, and direct mail tools, among others.
From the LoanToolbox Website:
Loan Toolbox is a division of [...]

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Mortgage Tools

Ellie Mae Encompass Loan Origination Software

Posted by Trace Richardson on July 4th, 2009

Ellie Mae, Inc. is the company behind Encompass loan origination software. In addition to providing closing solutions, Ellie Mae provides solutions for mortgage bankers and mortgage brokers. Encompass is a hosted service, otherwise known as SaaS or software as a service, users connect to the web to use Encompass with no need to download and [...]

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Mortgage Tools

Calyx Mortgage Software for Bankers and Brokers

Posted by Trace Richardson on July 4th, 2009

Calyx Software makes loan origination software for mortgage brokers and bankers. Calyx Point is Calyx’s extremely popular loan origination solution that is offered as software to download or as SaaS (software as a service) under the PointCentral brand. Calyx also offers mortgage websites that are branded as WebCaster.
Calyx Point gives loan officers and mortgage bankers [...]

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Mortgage Tools

MortgageDashboard Loan Origination Software

Posted by Trace Richardson on July 4th, 2009

MortgageDashboard offers SaaS (software as a service) broker, banker and closing solutions. MortgageDashboard competes against other popular loan origination software providers such as Calyx Point and Ellie Mae’s Encompass software.
From the MortgageDashboard website:
MortgageDashboard is not your average loan software. The completely paperless system has everything mortgage brokers and bankers need from origination to funding, [...]

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Is Your Mortgage Website Generating Leads?

If the answer is no, then you are not alone. This is likely due to the use of a Full 1003 Application (90% or more of lead conversions are lost with a Full 1003) and a host of other Mortgage Lead Generation Taboos such as Flash Intros, Music, and overall outdated and generic designs that kill lead conversion. LeadPress solves these issues and more!

LeadPress is Different. As loan originators ourselves, we have experienced firsthand how the fatal flaws made by most mortgage website providers today can sabotage your mortgage marketing efforts and your bottom line. Leveraging this experience, we have built the most technically advanced, efficient and effective mortgage website platform in existence today. LeadPress can help you generate more exclusive mortgage leads!

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